Sunday, December 12, 2010

Secrets behind backlink, avoid search spamming

On reading this post you should be able to do link building with simple steps that i believe should help you do effective link building.For a natural link simulation most of your back links should adhere to the following strategies:

Your targeted keywords need to vary a lot in anchor. Limited number of “click here” should help you to have good link building. When it comes to English websites, it is commonly accepted that more weightage (not the page rank) is got from links of related pages. Try not to have the back links all over the footage of the site or at one particular location. Try spreading it over the page, like top of page, or within the text, navigation, etc.

Never try to place hundreds of link for a new site on the very first day. Gradually increase the number of links. This normally relates to the number of links a site gets. Hence if a site has an average of 20 links per day, then do not try to increase it to 200 links suddenly. Chances of being banned from Google are high. Focus on quality not to the quantity links. Having most of your back links from the adult sites or casino sites or pharmacy sites is not recommended and such sites are known for spam.

Google tends to keep a track of all the IPs, checks your links coming from differnet C Class Ips or Not. So see to that all the links to your site comes from different websites. Always have a good combination of links from new and old sites. Reciprocal links are a good option for back links (Yahoo and MSN), but too many of them can be a problem too. 3way linking is a good option. Do not make the mistake of underestimating the back links to your internal pages. Since SEO is done for your internal pages, have the back links done for these pages too. Use varied anchor for these internal pages too both as inbound and outbound links.

Directories need to do some extra work on the links that you already have. Such directories need to be opted. Only a few selected directories like ODP and Yahoo are trustworthy. Other directories that might look good can even cause much problem to your links. So you need to be careful while submitting to directories. The time limit of back links seems to play a crucial role, and this is taken into serious consideration by the Google Sand box filter. So focus on links to be rented on long-term basis as far as possible.

Google tends to devalue the back links that come from links that could have words like Advertisements and sponsors. So be alert while you look for back links from similar links. Google is seen to use the advanced relation algorithm and the co-citation system in its algorithm. Hence we need to be careful when we choose our back links. Do not have your links from the pages that are with bad neighborhood and also the sites that they themselves link to such type of sites.

There are numerous factors that Google takes into consideration – like the IP Address, domain name, written language of the site, etc. Apart from these it is also very necessary to show the search results in the Google country specific searches. So be very cautious in deciding the language of the site when you design it for Google.

Go through the above points very carefully and recheck your website and if any found in your website, rectify them. If you continue with those mistake, they could harm your website at any minute.

Strategies that get you links:
A method where content is considered very important and also gets its links naturally is called link baiting. Any link that you have due to your content is considered in this type

Link submission directories:
There are many link builders and SEOs who focus on link building and directory submission. We have different types of directories: pay-for-inclusion, reciprocal required, free and niche directories. And we do have specialists working on each of these directories. There is a huge list of free seo friendly directories available for submissions. And about the reciprocal directories, we have both the brokers and non-brokers

Submission of Articles:
Try writing articles having links and have them in the resource page of your site. You can also pay someone to have the articles written for you and use some specialist to submit them in to the directories

2way and 3way links:
The old and a good way to get links – I link to your site and you link to my site. This will be helpful if you have around 50 plus sites, which can help you to give and take most relevant links. And remember the rule: its always that you contact people and they do not contact you first.

Get links from your own websites:
This is the best way to get links in case your website had lots of relevant pages

Alert with Link Vault:
By this method you get mostly footer links and low quality links, try avoiding link vault in your site with red flag

Subscribing to high page rank sites:
It is also possible for you to rent pages with high page ranks ( 5-9) for various prices But remember to rent only relevant sites. Renting too many sites of high PR is not preferred

Avoid Search Engine Spamming:

Search Engines are used to provide the most accurate results for your search queries. Still people have been trying to play with search engines. Search engines are regularly upgraded to provide better results and hence forth they cannot be misjudged if they give poor results due to bad search queries by the visitor. Still search engines are being developed to withstand all these tricks and provide the best of the results to the users.

Spamming of search engines includes all possible ways to cheat the search engines, and it is to be noted that these methods put tour website at a very high risk.These practices that give us false results and the websites that fool us are penalised and they tend to lose their ranks or are blacklisted and are removed from the indexes of the search engines and can also go into serious legal issues.

Points that are considered while identifying a website using spamming techniques or not :

· When a website consists of hidden links or hidden texts or invisible texts
· Pages that are not meant for people who visit, but are generated by machines for search engine activities.
· Pages that are not belonging to your main website, but instead are created for search engine purpose only.
· Websites that consists a huge amount of keywords in the content, but the page is of no value.
· When the visior(human) and the search engines are not viewing the similar content - cloaking
· Link spamming – linking with content that is of poor quality / less content
· Excess usage of cross-linking, keywords in the page
· Presence of site submission softwares that execute automatic URL submissions
· When you submit your page/site to a seach engine/directory more than once in a month
· Title tags, keyword meta tags that have words that are not seen anywhere in the page content
· Using same meta tag in multiple place (like when you use more than one title tag)
· Website pages are duplicated - same content, different file names

Decide - Spamming techniques or ethical search engine optimisation technique

Search Engines now in usage handle spamming very effectively and if any spamming is found, the website can even be unindexed. Incase if you are using any of these spamming techniques and these bring in a lot of traffic to your site, then be sure that this spamming technique is sure to be identified by the search engine or chances of any user also sending report about your tactics is high. This can very easily bring down your page rank and even be blacklisted and banned.

Ethical practices always assure you long-term successful results and do not let you lose anything. While the Spamming techniques give you short-term success with very high risk, and hence this is not recommended. Search engines take the pride on giving valid information and hence they never allow anyone to fool them, and if they identify anyone on doing this, they are sure to be taken out of their web presence and to get Link building, SEO and other Internet marketing


top 3O SEo tips for newcomer guys in this field

Having less time to do SEO by your own :) do not worry, now you have a chance to turn your website SEO ready in just 30 days by applying one SEO tip a day? Here are those 30 SEO tips

Tip [1] Add Titles related to targeted keywords, place only important keywords, do not exceed more than 25 characters
Tip [2] Meta description should be unique for each pages with targeted keywords. Do not stuff keywords into Meta description.
Tip [3] Layout pages with CSS, avoid tables
Tip [4] Add Keywords towards H1 tag as page headlines.
Tip [5] Implement Bread crumbs for increasing web site navigation structure example Home >> Service >> SEO
Tip [6] Create Static Header and footer navigation links, Links should be text not as images
Tip [7] Analyze your targeted keywords using Google suggest
Tip [8] Keywords in navigational links play a vital role and have its own importance to search engine eyes
Tip [9] Use most important keyword in file name or URL
Tip [10] Minimize table especially nested tables
Tip [11] Say yes to Quality links and No to Quantity links
Tip [12] Never try to place hundreds of link for a new site on the very first day
Tip [13] Your targeted keywords need to vary a lot in anchors
Tip [14] Always have a good combination of links from new and old sites
Tip [15] Try writing articles having links and have them in the resource page of your site
Tip [16] Images are important, make sure your site logo contains your keyword
Tip [17] Put CSS and JavaScript into external file / folder
Tip [18] Pay special attention to your content
Tip [19] Make sure to have sitemap as text links
Tip [20] Place robots.txt in root on your server
Tip [21] Create Google site map to your web site
Tip [23] Start a blog and participate with other related blogs
Tip [22] Submit site to open directories
Tip [24] Create feed xml and ror xml for xml search engines and directories
Tip [25] Try to avoid automatic directory submission and build manual links
Tip [26] Monitor your hits and traffic by using free Google analytics
Tip [27] Know how to analyze the reports and to optimize the results
Tip [28] Know about redirection methods and theory - 301, 302, and 200 response codes
Tip [29] Implement, understand and react to website analytics reports
Tip [30] Make your body copy sufficiently long and keyword rich


Saturday, December 11, 2010

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Thursday, December 2, 2010

High-Paying Keywords

When you scroll through a list of high-paying keyword lists, there are a couple of things to keep in mind:
  • When was the list last updated? Keyword values can vary greatly over time.
  • Where do they get the data? Keyword values also vary depending on the advertising service.
Let's assume that the list we're talking about collects its information from AdWords, although the same comments can be said about Yahoo's Overture program (the view bids tool makes it easy to see what a particular keyword is worth on Overture without having to login to anything, though you can also get the same functionality using AdWords' keyword tool).
AdWords uses a bidding model. To get the top spot for a keyword, you have to bid more than your competitors, though there's a feedback element in there that doesn't guarantee you'll actually get first place unless your ad gets clicked on and the landing page it goes do is related to the keywords you're bidding on. In general, though, you have to bid higher to get higher placement.
But just because someone bids (say) $50 for a keyword doesn't mean that AdSense publishers will get anywhere near $50 per click for that keyword, because of several reasons:
  • Google takes a cut. Remember that you're sharing revenue with Google. Those keyword values are based on what the advertisers are paying Google, not you.
  • Different prices for the content network. This is a good question to ask the list provider: are those prices they're quoting coming from Google's search network or from the content network? Advertisers can bid separately for the same keywords when they're shown on Google's own sites vs. third-party sites like AdSense publishers. And they generally pay more for ads on Google's sites.
  • No one pays the maximum bid. The top advertiser actually pays a value just above what the second place bidder bid. The gap between the first and second bid prices may be significant, as the top bidder may be overpaying just to get the top spot, but not expecting to actually pay that much in most cases.
  • Bid prices fluctuate greatly during the day. Smart advertisers jump in and out throughout the day. Some advertisers, for example, only activate their campaigns during the working day for their primary audience, and pause them otherwise.
  • Advertisers have budgets. In AdWords, an advertiser sets a daily budget to limit how much they pay per day. Once their budget has been reached, their ads are pulled out of circulation until the next day starts.
  • Smart pricing. Google has a “smart pricing” feature that reduces ad costs for advertisers based on where the clicks are coming from. If they're coming from sites that don't generate many sales for the advertiser, the price they pay is reduced, sometimes significantly. This is what AdSense publishers refer to as being “smart priced”, which means that the sites in their entire account (it's apparently per-account, not per-site right now) have been flagged.
This is not to say that the higher-priced keywords aren't valuable, only that they're not as valuable as you may be led to believe. And don't forget that the competition for the top keywords is fierce, since everyone and their dog are selling keyword lists to eager AdSense publishers looking to make a quick buck. More on this later in the series.


4 Critical Ways To Get Traffic To Your New Website

Now you have your new website and you are keen to start making some sales! But, how can you make sales if you do not have high volumes of traffic to your website?One of the challenges which people starting a new online business face is that of getting traffic to their website. This article outlines four important steps you must follow to start generating some traffic to your website.
1. Have unique content on your website. Search engine robots look at all websites on a regular basis looking for sites with fresh and new content. It is therefore important for you to have fresh and high quality content which will get your website quickly indexed by search engines.
2. Have all your keywords on your website. It is important that you have all the relevant keywords and phrases that relate to your topic on your web pages and any articles you post on your website. This will increase your website ranking on search engines which means that your website will rank high when people type keywords relating to your topic on search engines. You will therefore get many visitors coming to your site via the search engines. When people visit your website, the high quality content you have will make people spend more time on your site and ultimately buy some of the products or services you offer on your site.
3. Because your website is new, you must submit it to search engines. Submitting your URL to the search engines is an important step towards getting more visitors because it means your website will be visible from search engines. Having your website URL on search engines means that when people look for information relating to your topic on these search engines, they will find your website.
4. Exchange some website links with websites that have a high popularity rank (PR). Exchanging links with popular and related websites is an effective way to drive traffic to your website, and improve the raking of your site. You will get some traffic coming to your website through other websites that you have linked to.


3 Aggressive SEO Linking Strategies To Get Your Site Noticed

 Tip #1
When utilizing an aggressive linking campaign, don't start linking into multiple domain networks which are all hosted on the same server or buying a series of links hosted within a single IP addresses. What your website needs are natural links that will be gained over a period of time. One of the best ways to achieve this is to comment on do-follow blogs (not spamming, but commenting on a few per day) where your website link is naturally growing.
Tip #2
The pagerank quality of those sites you want to link to you must appear natural to the search engines. Be careful to not only link to sites with a high page rank of 8 or 9. You should also seek links from a good range of sites with both high and low page rank values. This is especially the case for new sites and submitting articles to the various article directories will achieve this.
 Tip #3
Try looking at your link campaign from a purely scientific view. Basically, you need to find out what the visitors to your site are searching for and then find out which phrases convert to sales and then target your link text towards these visitors. Once you have determined your highest value phrases, you then apply those phrases in the anchor text you request from your link partners. Using this method allows you to request links based on the highest Return Of Investment (ROI), as well as appearing natural to the search engine spiders.
By applying the strategies above, you will attain a linking campaign that is both relevant and highly targeted to your main search phrases. Link quality is far more important than link quantity and anchor text is more important than pagerank.


Monday, November 29, 2010

Search Engines That Accept Free URL Submission


  • It's free to submit a URL to all three of the top search engine providers Google, Yahoo! and Bing. Lesser known search engine providers, such as Alexa and Entireweb also offer a free URL submission page. Typically, however, submitting a URL to one or all of the top three search engine providers is enough to get the URL indexed by most of the other search engine providers.

  • Google

  • Google is currently the most popular search engine provider, garnering the lion's share of over 60 percent of the U.S. search provider market as of July of 2010, according to SearchEngineWatch.com. Many other search engine providers, such as AOL, are "enhanced by Google," therefore, in submitting a URL to Google, you are in effect also submitting that URL to the other search engines Google helps power. Submitting a URL to Google is both easy and free. A single URL may be submitted through the Google Add URL Web page (see the link in the "Resources"). A group of website URLs may be submitted by creating a sitemap. A sitemap is essentially a list of a website's web pages. To submit the sitemap you can either use Google's Web Master Tools (which is also free to sign up for), or you could ping the sitemap to Google instead. To ping a sitemap to Google, enter "http://www.google.com/webmasters/sitemaps/ping?sitemap=http://www.YourWebsite.com/TheSiteMapAddress.xml" in your Web browser address bar. Replace "http://www.YourWebsite.com/TheSiteMapAddress.xml" with the actual Web address of the sitemap.

  • Yahoo!

  • The second most popular search engine provider, Yahoo!, gets around 20 percent of the U.S. search provider market. While you do indeed have to pay to list your site in the Yahoo! Web directory (currently an annual fee of $299), submitting a URL to Yahoo!'s search engine is free (see the link in the resources). A Web directory is a catalog of websites edited by people and organized by category. A search engine, on the other hand, is a computer program which is used to anticipate what someone is hoping to find on the Web based on the search terms they use in their search query. Yahoo!, like Google, also powers many other search engines, such as AltaVista and All the Web.

  • Bing

  • Third in list of search provider popularity is currently Microsoft's Bing search engine, which gets around 13 percent of the U.S. search provider market. There is no charge for Bing URL submission either. Bing, like Google, allows you to submit a single URL to the Bing search engine through their "Submit Your Site To Bing" webpage. Or you can also sign up for a Bing Webmaster account (also free) and submit a sitemap. To ping a sitemap to Bing, enter "http://www.bing.com/webmaster/ping.aspx?sitemap=http://www.YourWebsite.com/TheSiteMapAddress.xm" in your browser address bar. Replace "http://www.YourWebsite.com/TheSiteMapAddress.xml" with the actual Web address of the sitemap.

  •           Resources


  • http://www.google.com/addurl/?continue=/addurl

    http://siteexplorer.search.yahoo.com/submit

    http://www.bing.com/webmaster/SubmitSitePage.aspx

    http://www.entireweb.com/free_submission/