Monday, August 2, 2010

AdSense: The Start Of A New Era For Advertising

Adsense is more than a new program that allows any webmaster to obtain advertising revenue; It is a system that will create precedents.

Invest smaller and get better results

Thanks to the research and development department of Google and its current business model, all the webmasters of the world have a tool to obtain extra income by advertising, and advertisers have a platform that allows them to reach large part of their target audience with a minimal investment.


Traditionally, advertising agencies and media have used media such as television, radio, newspapers or magazines to disseminate their campaigns. Today, the Internet has completely changed the traditional axioms.

Adapting to the new technological age is an essential requirement in the current business environment.

Google Adsense has revolutionized the pillars of advertising for many reasons, but of primary importance is the concept of Pay-per-click for which the advertiser pays only if the Internet user clicks on your ad. The relationship between investment and productivity is higher. In other types of ads, it is impossible to verify that the target audience is interested in the advertisement.

Google makes us all take part of their advertising campaigns

Thanks to Google Adsense and Google Adwords, customers and advertisers can share in Google's billions in short time. Without prior knowledge of programming and with a simple copy and paste, any enthusiast amateur or webmaster can add advertising to their site or blog. In return Google adwords also allows advertising on search engines, websites, and blogs to anyone who needs it.

Computers, PDAs, the iphone, mobile phones and other devices are increasingly implanted in our society. They allow access to most Internet users, and the growth of this market is confirmed as exponential.

Google adsense is no longer just a system that uses the Internet, but it is a new way of interpreting the current environment and the patterns that govern marketing and advertising - particularly in the next decade.

From now on, advertising begins a new era. If nothing changes, Google will be the best positioned in the coming years. Others, like the young creator of Facebook, have also been able to fully interpret the evolution of the technological age.


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